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What The Heck Is This Web 2.0 Stuff Anyway…
By LizTomey | June 14, 2007
We’ve been talking about web 2.0 traffic tactics for the last several months. I’ve gotten a few emails asking me to explain what web 2.0 is and why it’s so important.
So, let’s first talk about WHAT web 2.0 is, and then I’ll tell you why it’s important.
To get the exact definition of web 2.0 you can see what Wikipedia has to say about it by going to en.wikipedia.org/wiki/Web_2
The Liz Tomey version of web 2.0 is…
“Anything that you can “do” to interact with other users while promoting your business.”
So, take for example social bookmarking sites. You can interact with thousands (in the case of MySpace millions) of different people and there are tactics that you can use to promote your business to those people.
Another example are video directories like YouTube, Blip.TV, vSocial, and MANY more. These are sites filled with users who watch videos. They could be watching YOUR visitors and by using the right tactics, you could have them coming to YOUR site.
Now, I could go on and on with examples, but I’ll get to web 2.0 tactics in another post.
So, why is this “web 2.0 stuff” so important? Because it’s easy and most of the time free to reach a wide audience of targeted people. It’s like throwing out a HUGE net and getting all the fish you can with each tactic that you use.
Now this is all important because now like never before, you have the chance to get REAL traffic pretty easy, and most of the time VERY quickly.
Just take a look at this screenshot. This is just a little blog that I run for testing…
As you can see in the screenshot, on the days that I am implementing web 2.0 tactics, I am doubling my traffic.
This alone should show you why you should be web 2.0′ing RIGHT NOW!
How did I learn all of this? From Jack Humphrey’s Friday Traffic Report site on blog marketing, his Authority Blackbook, and Ross Goldberg’s Traffic Hurricane step-by-step web 2.0 video tutorials.
Now my secret is out…
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Topics: Techy Crap |
June 15th, 2007 at 12:15 pm
1. Where is the screen-shot you talk about (The one suppossed to show us your web stats)?
2. At first I thought this web 2.0 thing was all hype. Until I “tried” it and saw traffic spikes on days that I web 2.0ed.
Good post. As they say in French, merci beaucoup.